We’ve been providing linguistic services to worldwide organizations and individuals since 2004.
Like in any aspect of life, our experience sprung from: constant curiosity, field-work, thorough research and study, trade fairs and conferences and, of course, trial and error. Since easy reading is the ultimate goal we aim for, the ever-present ingredient of our process is simply hard work. Nathaniel Hawthorne once wrote, “Easy reading is damn hard writing”… We can assure you: he was right!
Our strength is incessantly fed by our love for the written word, and our deep knowledge of the translation industry and business supports us in everyday challenges.
At True Italian we believe that a good translator is like a good actor: if the character he plays is believable to the point that audiences are moved by him, the actor will have succeeded in transporting who watches – through body movements, facial expressions and internalised lines – outside of himself and inside the play, or film, in another place, in another time…
A good translation, then, suspends the original text to unveil an accurate version of its message in a code that sounds nothing like the original code (or form). A well concocted formula we like to apply across all genres, to all types of texts, whatever the content.
And it works so well that our clients often receive compliments on their writing skills (!).


Photo by Sabatino Falzarano
About the Founder
Elvira De Rosa is a linguist, translator, editor, copywriter and subtitler living and working in Zürich, Switzerland.
After completing her studies in Languages, Literature and Translation in Italy, she started working as a translator for different agencies and private businesses scattered around the world. She has counted among her clients some giants of today’s market for the retail, travel and software industries. She specialises in a variety of sectors: Medicine, Marketing and Film Industry among others.
She lived in Ireland, a land she loves for its rich literature and lively music scene, for 14 years before moving to France, where she lived for 5 years.
Her deep interest in the cultures and philosophies of the East, led her to eventually have a better knowledge of Western philosophy, psychology and personal development and also include these subjects in her fields of expertise. Her love of Nature and animals brought her to study trees, plants, animal communication and add yet another set of subjects to the services offered. In 2014, her passion for cinema and theatre inspired her to study the art of subtitling, and now she collaborates with British and American media companies on creating subtitles for films, documentaries and TV series.
Her chosen work languages are English and French (but she speaks a couple more… And is always learning).

